EFAX
This project is an animated explainer for eFax. They were looking for an animation that would introduce potential customers to their faxing system. It is all done online so it removes all the pains that traditional fax machines cause businesses. The theme for this was a ghost of christmas past kind of idea. We would bring the character through their bad faxing memories and tempt them to joining the 21st century and doing it online.
Unfortunately for this project, there was a change of management within eFax so the voice over was going to be handled in-house at a later date. Nonetheless, I love how the animation turned out and think it’s well worth sharing.
STORYBOARD
MOODBOARD